Welcome to our 'popular' page where we'll be adding links to our most read features and information plus hot topics. Keep checking here to see what's new.
- How social media marketing can help your business
Social media has transformed the way businesses talk to their customers online. It means that small firms can now get the kind of exposure previously only available to big brands with big budgets. Rachel Miller explains how social media marketing could help your business.
- Q&A Setting up a home-based business
Starting your business from your home can be one of the most effective ways to keep your overheads down. Emma Jones of Enterprise Nation and StartUp Britain answers some questions about how to get it right.
- How to deal to with workplace ego clashes
When egos clash in the workplace, owners and managers cannot afford to sit back and do nothing, because the business is likely to be the ultimate loser. So what is the best way to sort such problems out and why do they happen in the first place?
- What's fuelling the ever-growing army of women who balance babies with working for themselves?
The number of self-employed women grew by almost 10% in the last two years according to the Office for National Statistics. What’s behind the boom in start-up mums? We ask two enterprise experts.
- Promote your business
Promoting your business is essential if you want potential customers to know you exist. But where do you start?
- Q&A Tax for the self employed
When you become self-employed you’ll need to know what taxes to pay and when. Tax and accounts consultant James McBrearty explains the basics.
- Do you need a degree to run a business?
Most owners learn from practical experience, so what’s the value of a degree if you want to set up your own business? Rachel Miller asks three entrepreneurs and an enterprise expert from Plymouth University.
- Workplace health, safety and environmental rules
When you open premises, you become legally responsible for the health and safety of employees, visitors and neighbours as well as anyone affected by your products and services. However, the requirements are fairly straightforward and providing you take a sensible approach, complying with the law is usually just a matter of applying commonsense.
- How I put together my start-up business plan
Chris Wildman, director of Paganum, an online farmers' market, talks about how he drew up his business plan when starting up.
- Sales techniques
You might have the greatest product since sliced bread, but if you can’t sell it, your business won’t last. Even if a customer doesn’t need to be convinced to buy from you, effective sales technique can enable you to get them to spend more.