Creating a website

A website is an effective marketing and promotion tool that requires little maintenance, functions 24/7 and reaches out to people all over the world.

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Creating a website - overview

A company website can reach customers globally, 24-hours a day. Discover the benefits of a company website, ecommerce and how to create a website.

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Setting up a website - checklist

So you've decided you need a website. Before you go bowling in, following these steps can help ensure you get your site right first time.

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How I met my start-up IT needs

David Hathiramani of London-based A Suit That Fits.com describes how he overcame the IT-related challenges facing his new business.

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How my business got its name

Jennie Avramovic of Bournemouth-based cake-making and decorating business Clevercow explains how she came up with a name for her business.

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How to boost online sales

Chris Barling, Chairman of ecommerce and EPOS software supplier SellerDeck, seeks insight from his customers about how to boost online sales.

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Sell more to your website customers

Getting people to visit your website is only half the battle. Chris Barling provides tips on how to sell more to customers once they're on your site.

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Selling through multiple channels

The introduction of ecommerce has produced a diversification of behaviour and the widespread use of multiple channels in the buying process.

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Choosing a domain name

Building a website is an important way to promote your company and sell to a wider audience. Your domain name is how people locate your site.

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How I attract and retain customers

Ross Campbell of the Exercise Club in Clifton, Bristol, explains how he improved his business to attract customers and keep them coming back for more.