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The Olympic Games 2012 and your business
The London 2012 Olympic Games are set to dominate the media this summer. And they could well have an impact on your business — whether you want to run an Olympics-themed marketing campaign (tread carefully), you are planning to allow your staff to work flexibly (do you know their rights?) or you simply want to watch the main events at work (have you got a TV licence for your workplace?).
Our features, blogs and news stories have all the information you’ll need to make the most of the summer of sport.
And if you’re feeling inspired by the Olympic spirit, read our article on what top sports people can teach entrepreneurs — with advice from Olympic athletes Steve Backley and Roger Black as well as contributions from top sports and business psychologists.
Have you got the Olympic spirit?What can entrepreneurs learn from the sporting world? Olympic athletes Steve Backley and Roger Black and top sports psychologists share the secrets of their success on and off the sports field. |
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Should I let my staff take time off to watch the Olympics?Read our guides to the rules governing flexible working and make sure your business doesn’t go off track. |
And what are the implications if staff work at home?Find out the pros and cons of home working, your responsibilities and advice on managing IT. |
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How can I run an Olympics promotion without breaking the law?If you run an Olympics-themed promotion, you risk falling foul of the law. Read our essential guide so your marketing doesn’t cross the line. |
Worried about IT support during the Olympics?Advice on what to do if transport disruption affects your on-site IT support. |
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News
- Employers warned to get a TV licence to watch Olympics at work
- Sunday trading laws relaxed for the Olympics
- Plan now for Olympic disruption, firms warned
- Almost a quarter of London firms to benefit from the Olympics
Blogs
- How I sponsored an Olympic athlete
- The 2012 Olympics - opportunity or threat to small businesses?
- Marketing your business with an Olympic theme - are you in danger of breaking the law?
- Are you taking on staff for the Olympics? Check you're not using illegals or the exploited
- Travel tips for small firms from Olympic legends Sally Gunnell and Chris Boardman
- Ending sex-discrimination - an Olympic feat?
- Summer of sport - on your marks, get set, go!
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