In this section, we profile a set of founders who are all interesting people with a story to tell.
Let?s face it, people who start their own business are often a bit different. Founders are people who push forwards and get on with things, overcoming each obstacle that they find in their path.
Some are driven by a particular passion. Many of them feel more comfortable working for themselves than they do being told what to do by someone else.
Some of them have come across another business that was so mediocre that they thought "I can do a better job than that!". And then, unlike most people, they took action.
In this series of short case studies, the founders recall what it was like to get their businesses started. They share their tips for success and the lessons that they learned along the way.