06 How to market your new business online and attract your first customers

Aggie Meroni talks marketing in episode 06 of the Start Up Your Business podcast

An unmissable introduction to the all-important business of online marketing and digital marketing methods you can use to attract and retain customers

In this episode we speak to Aggie Meroni to find out all about social media marketing on Facebook, Instagram and Twitter and search engine marketing (SEO), so you stand a better chance of people finding your business via search engines such as Google, and organic and paid online advertising. You’ll also get an introduction to email marketing.

Show notes

Find links to all the resources mentioned in this episode, along with related content, below.

Social media

Facebook Ads


Email marketing platforms

About Aggie Meroni

Aggie is the founder and CEO of White Bee Digital, a consultancy that helps start-ups and small businesses to build their online presence, so they can attract and retain more customers.

You can download Aggie’s free Facebook Ads checklist here.

Find Aggie on Instagram, Twitter and Facebook.

About our Sponsor

Thanks to the Federation of Small Businesses (FSB) for sponsoring this first series of the Start Your Own Business podcast.

FSB help smaller businesses to achieve their ambitions. They are the leading voice of 5.8 million small businesses and self-employed people across the UK, working to promote and protect their interests.

Whether they're influencing key policy decisions in government, offering specialist advice on everything from HR to insurance, or running local networking events, the needs of small businesses come first.

FSB members benefit from a range of market-leading business services and support, including advice, financial expertise, and a powerful voice heard in governments across the UK. If you’re just starting out on your business journey, FSB can help you every step of the way at fsb.org.uk/start.

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