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How to come up with good business ideas and test them

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How to come up with good business ideas and test them
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How to come up with great new business ideas and test them{{}}

Great business ideas are wonderful. They can bring great success. But even if yours is a ‘me-too’ venture, good business ideas can set you apart from your competitors. So where do business ideas come from? Often, from a desire to solve a problem or meet a need. In other cases, people spot gaps in the market. Even if you think you've come up with a peach of a new business idea, you must test it thoroughly to see if enough people will buy from you at the prices you plan to charge. Welcome to the Start Up Donut, where you’ll find a wealth of information about business ideas and other start-up topics. You can also access a range of free resources.

Donut business survival guide

Survival - LifebuoyIs your business finding things tough at the moment? Maybe your problems are rather more serious than that? The Donut sites feature a wealth of content that could help you. Find out more by reading our handy business survival guide.

Start-up case studies

How I started up as a sole trader

How Andy Oakley set up as a sole trader{{}}

“Rather than setting up a limited company, I became a sole trader because it’s easier, cheaper and there’s less admin to do, plus, my personal financial liability is limited, so I don’t need the protection being a limited company grants”

Andy Oakley of AO Pro Finish Plastering

Nubie business tool

Nubie.com

Start Up Donut has partnered with Nubie to provide access to their interactive tool covering nine key steps to starting up. Register with Nubie to find out more and for free access to Step 1.

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