Welcome

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Welcome
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All this week, in the run-up to Mother’s Day (yep, it’s this Sunday), we’re celebrating mums in business. Right here you’ll find a series of inspiring case studies as well as Q&As and other useful information.

The Start Up Donut is packed with free advice, tools and resources that can save time and money when setting up and establishing a business.

If you know which subject you need to learn more about, simply search the Topics listed on the left. Should you prefer, our Themes pages break things down into a simple four-stage start-up journey (Think > Prepare > Launch > Run).

Our case studies enable you to learn from other start-ups, while expert Q&A interviews provide no-nonsense answers to key questions. If you become a registered user (don't worry – there's no charge), you can access even more cost-saving resources. 

We adding new stuff all the time, so bookmark this site and keep coming back for more. 

Start-up advice

Antonia Chitty

“It’s hard to find time for your business, family, partner and yourself”

Balancing babies and business

Start-up case studies

A day in the life: Adina Belloli of Little Lunalu

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“When we're having dinner, we make sure we switch off our phones. Then it's back to work from 9-11pm"


Real businesses – real lives

Start-up issues

blog image "To be honest I think that most of us mums have a massive advantage over the men and child-free ladies who are competing in the business world"

Thank goodness for mums!
12 March by Zoe Brown

The Accidental Businessmum
12 March by Andrea Daly

What's my greatest challenge as an aspiring mumpreneur?
12 March by Helen Lindop

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