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Alan Gleeson

Alan Gleeson

AlanGleeson.com

Sales & Marketing Specialist - Software, SaaS, Internet & Social Media

www.alangleeson.com

Contact: Alan Gleeson

Company description

About the expert

Alan Gleeson is a Sales and Marketing specialist within the SaaS space. His areas of expertise include strategy, business planning, entrepreneurship, internet marketing, small business marketing and software as a service (SAAS) business models. Alan has an MBA from Oxford University and an MSc from University College Cork, Ireland. You can follow Alan @alangleeson.

Articles by this expert, by highest rating

  • Where to start? An A to Z Guide for entrepreneurs

    Alan Gleeson is managing director of Palo Alto Software, makers of Business Plan Pro, the best-selling business planning software product. With concise guidance on tackling some key start-up challenges, read his recent publication – Where to Start? An A to Z Guide for Entrepreneurs (pdf)…

  • Q&A: Marketing plans

    Writing a marketing plan may seem unnecessary for a start-up, but in fact it's a vital tool that can help you focus your marketing activities and ensure your objectives are met. Alan Gleeson explains how to go about writing a marketing plan for your new business…

  • Cashflow calculator

    Use this handy online tool for calculating cashflow on the bplans.co.uk website…

  • Start-up business plan: Top 10 tips

    Writing a business plan can seem daunting if you’ve never done it before. However, it’s something you can’t afford to put off or ignore. Having a sound business plan is crucial to the survival and development of your business. Palo Alto Software's Alan Gleeson explains how to get it right…

  • Start up costs calculator

    Visit the bplans.co.uk website to use an online calculator that could help you work out your start up costs…

  • Q&A: Sales forecasting

    Sales forecasting is key to cashflow control, but it can be difficult for new businesses, because they don't have any past sales figures to go on. Alan Gleeson provides the answers in his beginner's guide to sales forecasting…

  • A guide to early stage investment in the UK and Ireland

    Alan Gleeson is Managing Director of Palo Alto Software, makers of Business Plan Pro, the best-selling business planning software product. Read his recent publication – A Guide to Early Stage Investment in the U.K. and Ireland (pdf). It weighs up the pros and cons of common start-up finance options, as well as explaining how and why to start a business on a shoestring. It also provides an accessible introduction to how to fund a business with angel investment or venture capital (ie private equity…

  • Q&A: Business plan basics

    The first task of starting up your own business is drawing up a solid business plan that outlines your strategy, funding, objectives and other vital information. Alan Gleeson from Palo Alto Software explains how to create such a business plan and how to present it…