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Marketest is a leading online market research company, with more than 10 years' experience in helping start-ups by testing their target market. They primarily work for start-up entrepreneurs and companies launching a new product or service. They provide local, national and international market research using more than 900,000 targeted panellists.
Eric is an entrepreneur who helps entrepreneurs by testing their target market before starting their company or launching a new product/service. It is a cost effective and rapid service, ideal for new business start-ups.
Eric’s study specialisation (Management Business Units) allowed him to develop skills in managing companies and being in charge of people. The marketing he studied and the continual professional training in market research he gets from Marketest make Eric an expert on online quantitative market research.
Starting a business is exciting. However, in the rush to get your product to market, it's easy to get carried away, but you must carry out thorough market research to establish whether there is a viable market for your product. Eric Brandenburg of Marketest answers key questions about conducting basic market research…