Real-world problems that can be solved with a start up app


Date: 16 January 2024

A man is usning an app on his phone

In an era where technology intertwines seamlessly with daily life, mobile applications have emerged as powerful tools capable of addressing a myriad of real-world problems. From enhancing personal health to promoting environmental sustainability, the potential of apps to transform our world is immense. This article delves into various societal challenges and explores how innovative mobile app solutions are paving the way for a better future.

Real-world problems solved by mobile apps

1: Environmental conservation

Problem: Our planet is facing unprecedented environmental challenges, including climate change and habitat destruction. The need for sustainable practices is more urgent than ever.

App solution: Imagine an app that not only educates users about their carbon footprint but also offers practical steps to reduce it. Such apps can guide businesses and individuals on how to adopt sustainable practices, like recycling, using renewable energy sources, and reducing waste. By gamifying the experience, these apps can make environmental conservation both engaging and rewarding.

2: Education and learning

Problem: Quality education remains inaccessible to many, and traditional learning methods often fail to engage the digital generation.

App solution: E-learning apps have revolutionised education by making learning accessible and interactive. These platforms offer courses ranging from academic subjects to skill-based training, breaking geographical and financial barriers. Language learning apps, for example, use AI to offer personalised learning.

Furthermore, educational apps can incorporate gamification to make learning more engaging for younger audiences. Interactive quizzes, progress tracking, and achievement badges can motivate students, making education not just a necessity but a fun and immersive experience.

3: Health and wellness

Problem: Access to healthcare services is uneven across different regions, and mental health often remains a neglected aspect of wellbeing.

App solution: Telemedicine apps have emerged as a lifeline, especially in remote areas where healthcare facilities are sparse. These apps allow users to consult with doctors via video calls, receive prescriptions, and even monitor their health conditions remotely. On the mental health front, apps offering meditation guides, mood tracking, and cognitive-behavioural therapy exercises can provide crucial support for those dealing with stress, anxiety, and other mental health issues.

4: Personal finance management

Problem: Financial illiteracy and poor money management skills can lead to personal economic crises.

App solution: Personal finance management apps can help users track their spending, save money, and make informed financial decisions. These apps can categorise expenses, provide insights into spending patterns, and offer tips for budgeting and saving. Investment apps can also educate users about the stock market, mutual funds, and other investment opportunities, making financial growth accessible to the average person.

5: Community engagement and social issues

Problem: In an increasingly digital world, real-life community engagement is dwindling, contributing to social isolation and disconnection.

App solution: Apps focusing on community building can bridge this gap. These could range from local event finders, and volunteer opportunity databases, to platforms for civic engagement where individuals can discuss local issues, organise community events, and participate in local governance. By leveraging technology, these apps can foster a sense of community and encourage active citizenship.

6: Accessibility and inclusivity

Problem: People with disabilities often face significant barriers in accessing information, communication, and physical spaces.

App solution: Apps designed with inclusivity in mind can greatly enhance the lives of people with disabilities. For instance, apps that convert text to speech or provide sign language interpretation can make information more accessible. Navigation apps tailored for the visually impaired, using auditory cues and haptic feedback, can help them navigate spaces more independently.

7: Streamlining business processes

Problem: In the fast-paced business world, efficiency and productivity are key. Many businesses, especially small and medium-sized enterprises, struggle with managing their processes efficiently, which can lead to lost time and resources.

App solution: Custom mobile app development services and development play a pivotal and crucial role in revolutionising how companies innovate and operate. These tailored development services offer solutions that cater specifically to the unique needs of the tech industry and businesses, enabling them to automate routine tasks, manage customer relationships, track sales, and handle inventory management. With the ability to customise features and functionalities, these apps provide businesses with the tools they need to operate efficiently, all in real time and from anywhere in the world.

Example of problem solving in real life

A real-life example of problem-solving through an app could be a navigation app designed for visually impaired individuals. This app would use GPS, audio cues, and haptic feedback to help visually impaired users navigate public spaces independently, significantly enhancing their mobility and independence.

Other uses of apps in real life

  • Mental health support: Apps providing mental health support, like mindfulness and meditation guides, have become essential tools for many people, offering accessible ways to manage stress and anxiety.
  • Social connectivity: In a world where physical distances can create social isolation, social networking apps have become crucial in connecting people, fostering community engagement, and building support systems.
  • Business process optimisation: Apps that streamline workflow, manage customer relationships, and automate routine tasks have become indispensable tools for addressing business challenges, enhancing productivity and boosting efficiency.
  • Fitness and wellness: Fitness tracking apps motivate users to maintain a healthy lifestyle by tracking physical activities, dietary habits, and providing personalised workout plans.
  • Language translation: Language barriers can be a significant challenge in an increasingly globalised world. Translation apps have made cross-cultural communication easier, fostering better understanding and collaboration.


The realm of smart mobile devices and applications holds immense potential in addressing and solving real-world problems. By harnessing technology for social good, app developers and innovators have the power to transform lives and communities. As we continue to face global challenges, the role of thoughtfully designed applications becomes ever more crucial, offering a beacon of hope and a tool for change in our interconnected world.

Small businesses should consider whether apps can help them do business more efficiently or whether they can work with app developers to create apps that will make life easier, simpler or more pleasurable for their customers.

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