Looking after your customers

Exceeding customer expectations can help you attract and retain customers. Discover the benefits of customer service and how to achieve excellence.

Design tools

Q&A: Customer service

Derek Williams, Chief Executive of The WOW! Awards, explains how investing in staff training on customer relationships can make a real difference.

People on exercise bikes - how I attract and retain customers

How I attract and retain customers

Ross Campbell of the Exercise Club in Clifton, Bristol, explains how he improved his business to attract customers and keep them coming back for more.