Eight ways we can help you start a business in 2024


Date: 13 December 2023

A female entrepreneur stands outside her new business

Are you thinking of starting your own business in 2024? If so, you’re not alone. Around 750,000 new businesses are established in the UK each year; and recent research has found that almost a third of Brits say they want to start a business or a side hustle.

If you have an idea for a business, we can help. Here are eight things you can do right now to help get 2024 off to a great start:

1. Download our guide: Our free step-by-step guide to starting a business is packed with information and advice that could help you turn your entrepreneurial dreams into reality. We’ve also spoken to small business owners to get their insights and experiences so you can learn from those that have been there and done it.

2. Learn more about your business type. We’ve got in-depth guides to 185 business types - everything from bakeries and bike shops to photography and pet grooming businesses and much more. Our sector guides provide specific information that will help you assess demand, set prices, decide which products and services to offer and get your business off the ground. Still unsure what kind of business to start? Get some ideas by reading our article on the most in-demand freelancer roles.

3. Choose a business model. Whether you’re starting a side hustle or a bigger enterprise, we’ve got you covered. Here are our guides to some of the most popular business models:

4. Get business essentials. There are some key products and services you’ll need to run your business. To help you shop around and find the best deals, we’ve got buyer’s guides to business banking, POS payment systems, CRM software, website builders and accounting software.

5. Join our small business community. The Small Business Collective on Facebook has over 3,000 members - all of them business owners and freelancers like you. It’s a great place to ask for help, share ideas and get support. And don’t forget to follow @StartupDonut on X (formerly Twitter) and @startupdonut on Instagram as well.

6. Read our blogs. Advice from experts and business owners can be a great source of inspiration when you’re thinking of starting a business. This year we’ve published a wide range of blogs, including a guide to starting a business when you’re aged 16-24; five tips for starting a business; learning whether you’re cut out to be an entrepreneur and how to turn start up ideas into gold.

7. Tune into our podcast. If you’re tired of staring at screens all day, why not listen to the Start Your Own Business podcast? Our guests include trusted experts, such as Guy Rigby, aka The Entrepreneurs’ Adviser and Sir Cary Cooper, the leading expert on workplace stress. We’ve also interviewed a host of small business owners whose stories are as inspirational as they are informative. Our episode on how to start a business on a shoestring budget is essential listening for any would-be business owner.

8. Subscribe to our newsletter. Get fully up-to-date with small business news, views and trends by subscribing to our weekly newsletter. It’s also the best way to find out about the latest small business offers - from cashback on business bank accounts and discounts on accounting apps to free trials on software and big savings on insurance. With our newsletter in your inbox, you’ll be the first to know about these great deals.

We hope you find everything you need on the Donuts to help you start or grow a business in 2024. Here’s to a successful and prosperous new year!

The Donut team

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