
Starting and running a business can be both exciting and challenging. Whether you're in the early stages of planning or looking to grow your existing business, having the right resources and support can make all the difference.
Our Start Up Donut top picks
To set you off on the right foot, we have selected some of our favourite content to get you started.
- How to start a side hustle and make money
- How to set up as a sole trader
- 13 things you should know about being a sole trader
- Essential guide to writing a business plan
- Types of business: guides on how to start more than 180 different types of business from bridal shops and record stores, to skip hire businesses, plant nurseries and funeral directors
If you're looking for specific help on writing a business plan, you can read our essential guide to writing a business plan. You can also make the most of our great offer from Venture Planner. Create a professional business plan and financial forecasts in less than 60 minutes and get 10% off with discount code Donut.
How to start your own business - free download

You can also download our free guide to starting a business. Packed with practical advice from small business owners who have been there and got the t-shirt, this guide will talk you through the key start-up tasks you need to complete.
Take your first steps with confidence. Our free guide breaks down the key tasks you need to complete into 16 simple steps and offers practical advice from real business owners who can offer first-hand advice from their personal start-up journeys.
Comprehensive resources for every aspect of your business
The Donut websites include Start Up Donut, Marketing Donut, Law Donut, Tech Donut, and Money Donut, offer free, practical advice tailored for small businesses in the UK. Here's an overview of how we can help you on your business journey.
Each Donut site focuses on a specific area crucial to small business success:
- Start Up Donut: Guides you through setting up your business, from choosing a business structure to registering as a sole trader or setting up a limited company.
- Marketing Donut: Provides strategies for building your brand, reaching customers, and effectively marketing your products or services.
- Law Donut: Offers insights into legal matters, including contracts, intellectual property, and employment law.
- Tech Donut: Helps you navigate technology choices, from selecting software to implementing cybersecurity measures.
- Money Donut : Assists with financial planning, small business banking, managing cash flow, and understanding tax obligations.
Small Business News: Get the latest need-to-know news and offers
The world can be a noisy place, with social media, news and instant messages constantly vying for attention. Cut through the chatter and stay up to date with the small business news and offers that matter to you by subscribing to our free, Donut Weekly newsletter.
Start Your Own Business podcast
If you prefer learning on the go, the Start Your Own Business podcast is an invaluable resource. Hosted by Fiona Prior, the podcast features interviews with successful business owners and industry experts, sharing their experiences and practical tips. Topics range from attracting investors to setting up an ecommerce business. Celebrating over 200,000 downloads and more than 50 episodes, the podcast has become a go-to for UK-based small business owners seeking inspiration and guidance.
Donut Small Business Collective: Join our supportive community
Running a small business can sometimes feel isolating, but you don't have to go it alone. The Donut Small Business Collective is our friendly and supportive Facebook group. It's a space where UK-based small business owners and managers can connect, share experiences, ask questions, and learn from each other. Members have access to exclusive Q&As with Donut experts, networking opportunities, and the chance to feature as 'business of the week'.
Ready to take the next step?
Whether you're just starting out or are looking to take your business to the next level, the Donut websites offer the tools, knowledge, and community support you need. Explore the resources available, tune into the podcast for expert insights, and join the Facebook group to connect with fellow business owners.